SEO refers to the tools and techniques that aim to improve the search engine rankings. Generally SEO is targeted to have natural ranking of a website. SEO executives take steps to make the website search engine friendly such that it appears on the top of the search results of Google. SEO can be both on-page and off-page. On-Page SEO deals with good quality content, linking, URL’s and Meta data. In contrast the off-page SEO refers to all the promotional activities that are intended to increase the traffic of a website. Blogging, social networking, widgets and PPC are used to enhance the off-page SEO of a webpage.
Apart from the permanent SEO Jobs, there is a widespread scope of freelancing SEO jobs. Freelancers use advanced SEO strategies and platforms such as PPC, SMO and SMM to gain organic searches.
Essex freelance SEO Company delivers SEO solutions that are aimed to improve the traffic and boost up the visibility of the website on the search engine page results. There are two types of SEO – organic and inorganic. Organic SEO also known as White Hat SEO uses methods that comply with the Google standards. This SEO generates long lasting page rankings. Good content, optimised code and string linking are the techniques used in organic SEO. In contrast, the black hat SEO does not follow the Google search engine guidelines. It uses keyword stuffing, backdoors and swapping of pages to build a short term ranking. Such websites are detected by the Googlebot and are declared as invalid.
Advantages of Essex freelance SEO Company:
There are a number of reasons to go for the freelance SEO.
· First of all, you will have to spend low budgets. Freelance SEO is economical. The consultants charge low amounts and provide you with the best SEO.
· Large scale enterprises and companies are often reluctant to deal with small SEO tasks. While the Essex freelance SEO Company readily takes the job.
· Big firms demand constant monthly charges. A freelance SEO can charge duly depending upon the requirements of the client.
· Lastly the freelancers SEO do their job with ultimate sincerity. They tackle all the issues and take mandatory steps to build the website SEO. This is because they get satisfactory responses from the client which improves their recognition.
Services of Essex freelance SEO Company:
The Essex freelance SEO Company strive hard to develop the SEO of a business firm in order to accentuate the income, sales and marketing of a website. They offer free consultations, and respond quickly to the queries of the client.
Social Marketing: This strategy uses the social networking sites such as twitter, pinterest, Facebook to create groups and forums. The experts can promote the product and apps in the interest of the company on these social channels. This helps trigger a large number of audience.
PPC: This helps display the ads in the most popular web pages. Different types of ads show up for the keyword input thereby directing the traffic to the website.
Content Copywriting: It is directed to improve the quality of the website content. Blog writing and press releases are the most important.
Apart from these, many other SEO techniques are used by the Essex freelance SEO Company to enhance the website rankings.