Deploying a self-service kiosk for your business is mainly aimed and bringing efficiency and convenience to your customer while at the same time it seeks to increase the company’s revenue. However, not all self-service kiosks that brings about profits. Some cost the company so much and cause failure. To try to minimize the cost and increase the return on investment, there are some tips that a company can follow which will result to a happy customer and a happy business.
Some of the major tips that any company should follow are:
1. Offer a benefit to your customers:
The purpose for the deployment of the interactive kiosks is not just to enable self-service to the users but it should also be about improving users’ experience. When designing a kiosk for your company, you should work hand in hand with the kiosk manufacturer and one of your loyal customers so that it can ensure that all the important components included will leave a remarkable experience for the users. A successful kiosk should make the services faster, cheaper and better for the customers. If it doesn’t meet any of the three objectives, it is as good as wasting your money.
2. Make the transactions simple:
There is nothing that turns down a kiosk user than complex steps they have to undergo before getting the needed service. Many kiosk users won’t be inclined to use a kiosk if it takes quite some time to figure out how it works. The simpler the transaction, the easier it would be translated an instinctive self-service process. No kiosk user should think about how to use a kiosk for the services to be delivered. The more complex the usage of a kiosk is, the farther it pushes people away.
3. Show customers what to do:
Should a kiosk user face difficulty on how to go about the steps in the usage of kiosk, a company should deploy one of their staff so show new users on how to go about it. If it won’t be possible to deploy a staff around the kiosk, the company should have a toll-free number which they should call in case of any problems, especially in sensitive transactions such as bill payments.
4. Choose the right locations with huge traffic:
The location of a kiosk often contributes greatly whether the kiosk deployment will be successful or not. The key to any self-service kiosk is deploying it in areas where there is a huge traffic of people thus it increases the users.
Following the above mentioned tips it will influence greatly in the success of a kiosk. Some of the great Kiosk Manufacturers will often advice on the ways on which to get the most out of your kiosk.